Public Event Planning Services
Public institutions' various events such as policy conferences, forums, ceremonies, award ceremonies, seminars, symposiums, regional strategy linked events, and citizen participation policy events play a crucial role in presenting the agency's vision, promoting policies, and enhancing communication with the public. However, public events must achieve the best effects under challenging circumstances, including unique cumbersome procedures, clear goal setting, and limited budgets.
At LNP, where the purpose of the public meets community values, we go beyond simple event planning to design solutions. Since its establishment in 2014, LNP's 'Public Event Planning' service has successfully led numerous public events to help institutions achieve their goals, and we will now introduce how we do this in detail.
Why is expertise necessary for public event planning?
Complex regulations and procedures: Public events must adhere to strict regulations and procedures, so a professional understanding of administrative and legal issues that may arise during the preparation process is essential.
Budget constraints: Finding ways to maintain the quality of the event, enhance participant satisfaction, and effectively achieve policy goals within a limited budget is not easy.
Coordination among various stakeholders: It is challenging to coordinate the demands of diverse stakeholders such as citizens, experts, and related institutions and create an event where everyone is satisfied.
Lack of policy promotion and impact: Although these events aim to inform about important policies or projects, they sometimes fail to attract public interest and participation due to the absence of effective promotion strategies.
Insufficient expert manpower and know-how: It can be difficult to internally secure the expert manpower and know-how necessary for planning and operating complex public events.
LNP's 'Solution Design'
Maximizing Achievement of Policy Goals with
'Public-Specialized Customized Planning'
LNP goes beyond standard event planning, thoroughly understanding and analyzing the characteristics and policy goals of public institutions to suggest the optimal event concepts and programs. Through tailored planning that perfectly matches the purposes of each event, such as enhancing the professionalism of policy conferences, invigorating communication in citizen participation policy events, and maintaining the dignity of ceremonies, we firmly support the achievement of your organization's goals.
[Performance Highlights]
Statistics Korea Southeast Economic Statistics Forum and Southeast Regional Statistics Advancement Council: Successfully designed and operated statistics-related forums that could have seemed rigid, creating a venue for valuable information exchange among experts and relevant practitioners.
Joint Training of Korean Language Officers with Korean Language Culture Center: Systematically operated training to contribute to strengthening the capabilities of public institutions.
Acted as an organizer for fora on Industrial-Academic Cooperation measures for Building a Busan Global Hub City: Successfully supported crucial policy discussions for regional development.
'Seamless Integrated Operation' for
Realizing a Perfect Event Site
Thorough preparation for unforeseen circumstances and systematic on-site operation are essential for public events. With LNP's accumulated know-how through numerous large-scale public events, we integrate every process seamlessly, from planning to on-site management, system setup, safety management, and manpower operation, to realize the perfect event. LNP holds a Worker Dispatch Business License, securing legal stability and professionalism in manpower operation.
[Performance Highlights]
Operating Busan MICE Information Center: Successfully operated Busan's face, the MICE information center, over several years, providing high satisfaction to visitors.
Busan Metropolitan Office of Education Busan Career Education Fair: Successfully operated a fair involving many students and stakeholders, supporting an important event in the educational field.
The 4th Green Smart City Busan Forum and Networking Event Operation: Efficiently operated an important forum discussing Busan's future, leading to successful networking.
'Effective Communication Strategies' for
Maximizing Policy Impact
The success of public events depends on how effectively they convey policies and form public consensus. LNP establishes and implements integrated online and offline promotion strategies reflecting media trends. Through comprehensive channels such as media promotion, SNS channel management, promotional print material production and distribution, and video content creation, we maximize the event's visibility and effectively deliver important messages to the public.
[Performance Highlights]
Busan Design Promotion Agency Online Promotion Management and Production of Promotional Print Material: Effectively promoted crucial information in the design field over several years, strengthening the organization's communication with the public.
Regional Base Information Security Cluster Construction Project Performance Report Operation: Successfully operated an event that publicly announced the achievements of important information security projects.
Korea Maritime Promotion Corporation SNS Promotion Operation: Professionally managed the SNS channel, a public communication window of a public institution, contributing to the institution's increased visibility.
LNP's Official for Achieving Goals
: Systematic Service Process
LNP promises the success of our clients through the following systematic processes.
Consulting & Needs Analysis: We thoroughly understand and conduct customized consulting on the client's goals and vision, budget, and target audience.
Strategic Planning and Content Development: Based on analysis, we develop overall planning proposals for event concepts, programs, budget plans, and promotion strategies, creating differentiated content.
Execution and Operation: We assign expert personnel from each field to ensure seamless integrated operation in on-site management, system construction, and promotion execution. LNP holds a Worker Dispatch Business License, securing legal stability and professionalism in manpower operation.
Performance Analysis and Follow-up Management: After the event concludes, we conduct satisfaction surveys and data analysis to measure results, provide detailed reports, and suggest improvement plans for the future.
LNP's Partnerships
: Trust Built with Expertise
LNP, as a director with the (Association) Busan Convention Industry Association, a member of the (Association) Busan Tourism MICE Promotion Association, and a member of the Busan MICE Alliance, has been recognized for its high expertise and credibility while contributing to the development of the MICE (Meetings, Incentives, Conferences, and Exhibitions) industry. Additionally, LNP has built trust through long-standing successful partnerships with numerous public and major institutions, including the Statistics Korea, Busan Metropolitan Office of Education, Korean Film Council, Chamber of Commerce, Busan Bank, Kyungsung University, Pukyong National University, Korea Tourism Development Institute, Gimhae Cultural Foundation.
LNP focuses all its efforts not simply on agency for public events but on effectively conveying your institution's key messages, positively influencing the public, and ultimately enhancing the public value. If you have concerns about planning and operating public events such as policy conferences, ceremonies, or citizen participation events, consult with LNP today.
LNP designs solutions, not just events.
